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Lizette Williams

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Global marketing head

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Lizette Williams is a leading marketing and advertising executive with expertise at driving the convergence of brand, culture and tech. She has worked in Fortune 50 companies on consumer-centric growth strategies focused on cultural relevance. 

Williams serves as the global head of vertical solutions marketing at Facebook, where she leads a global marketing team tasked with developing the business marketing strategy across seven industries including consumer packaged goods, retail, gaming, and e-commerce. 

In 2020 she was named an “Advertising Woman of the Year” by the Chicago Advertising Federation. She spends her free time inspiring college students and has been keynote speaker for events at Northwestern University and Lincoln University.

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