Erika Cruz

Transforming Lives Through Courageous Leadership

Title: Founder

Organization: Courage Driven Latina

Age: 34

Erika Cruz is the founder of Courage Driven Latina and a leading voice in the personal development space, empowering women to take courageous action—especially when it scares them. As a Courage Coach, she has supported over 250 clients and inspired more than 210,000 followers through her signature blend of mindset work, aligned action, and cultural relevance. Her mission is simple but bold: to help women stop playing small and start living with purpose.

Erika spent 8 years working in the tech industry before walking away from a six-figure job to build a 7-figure business from her childhood room. Today, she works with tech companies and corporate teams, leading transformational workshops and training to empower first-gen and Latina professionals.

A sought-after keynote speaker, Erika has shared stages with global brands and changemakers. She’s interviewed Latin music icon Luis Fonsi, moderated a panel at L’ATTITUDE in Miami, and led training for companies like McDonald’s. Her story has been featured on the front page of The New York Times, and she’s also been recognized by CNN, LA Times, Telemundo, Fox 11 Los Angeles, and Latinas Reales Magazine.

Erika is the host of The Chingona Revolution Podcast, a free resource dedicated to helping mujeres reclaim their power, rewrite generational narratives, and embrace their inner “chingona”. Whether she’s coaching, speaking, or podcasting, Erika leads with courage, authenticity, and the deep belief that there is enough room for all of us.