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Clare Guarín

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Multilingual marketer

Age:31

Organization: Square

Title: Language content specialist

City: New York

State: New York

 

A polyglot fluent in English, Spanish, Italian, and Brazilian Portuguese, Clare Guarín uses her skills as a podcaster and content provider to provide marketing in many languages.

She is a Colombian-American marketing professional focusing on the Latino market for Square, which provides business tools to companies. 

She is the host of InYourPiel, a weekly podcast that interviews marginalized women of color in the beauty industry who are commonly ignored or underrepresented. The focus is on diversity, inclusion, and entrepreneurship. Topics cover industry experience, advice for listeners, and trials and triumphs of being a small business owner overcoming obstacles in the beauty industry. The Interviews are in Spanish, English, and Portuguese.

As a licensed esthetician, she creates multilingual content on Instagram and TikTok, to share her expertise and small business recommendations under her brand, Beautytraducida.

Previously she worked for IBM as a proposal content strategist where she transformed complex IBM software and technical services into easy-to-understand client-focused language.

She volunteered as a content strategist for NYC Mujeres de HACE Alumnae board. She strategized, organized, and promoted networking events for Latina professionals invested in career mobility and professional development. She managed and optimized the social media presence of the Mujeres de HACE NYC chapter.

She earned her bachelor’s in Romance Language and Culture at Mount Holyoke College and her master’s degree in Integrated Marketing Communications from Marist College. She also attended a summer intensive Portuguese immersion program at Middlebury College.

She said she applied for Mujeres de HACE when she was new in her career and the network it provided her has been valuable to this day.

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