Directing Digital Strategy
Title: Senior Director, Continuous Improvement
Name of Organization: ADP
Charles is focused on maximizing the competitiveness of ADP’s Small Business products and services. In his most recent role as senior director of digital strategy, he has executed and evolved ADP’s digital purchase and onboarding programs and bundle growth strategy.
He has more than 15 years of experience in the insurance, human resources, and payroll industries. He’s built, scaled, and led geographically dispersed teams responsible for implementation, service, and customer success.
Charles is also an active member of ADP’s business resource groups and serves as regional director of Adelante, ADP’s Latino business resource group.
Born in the Dominican Republic and raised in Connecticut, Charles attended Bryant University in Smithfield, Rhode Island, where he earned a Bachelor’s degree with dual concentrations in business management and international studies. He holds several professional certifications including Senior Certified HR Professional (SHRM-SCP) and Certified Payroll Professional (FPC) and will be pursuing a graduate program this fall at Rutgers University.
Outside of the office, Charles enjoys advising start-ups and volunteering with Habitat for Humanity and Boys and Girls Clubs of Paterson and Passaic. He resides in northern New Jersey with his wife and daughters. He enjoys traveling to visit family in the Dominican Republic and Italy.
Words of Wisdom: There are no secrets to success. It is the result of preparation, hard work, and learning from failure. – Collin Powell